WHAT I DOCutting through the noise.
Helping coaches and basketball programs turn data into tools they can use, on the floor, in the film room, and throughout the season.
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I provide coaching staffs with detailed scouting reports and ongoing performance analysis throughout the season to inform game prep and reach long-term goals. The objective isn't to flood the staff with data; it's to listen, understand what's truly important, and build the tools and provide the insights needed to win the margins.
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Using SportsCode, I break down possessions, player tendencies, and team schemes to find the patterns that shape performance. Whether the goal is teaching, scouting, or evaluating, I tailor it to fit the needs of a staff. Film helps coaches and players grow, prepare, and get better – it should be a tool, not an archive.
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This is where analytics and film come together. I evaluate the parts of a player's game that drive development, including the harder-to-quantify pieces, and turn them into data-driven reports and film sessions that meet the player where they are and built around their goals. Every plan is created in step with the coaching staff or position coach so the work supports all areas of a program.
“We can always kind of be average and do what's normal. I'm not in this to do what's normal.”
— Kobe BryantBETWEEN THE LINES
Basketball has always been my foundation, shaping who I am both as a player and a professional. On the court, it taught me discipline and resilience through adversity, and the importance of being a good teammate. Off the court, those values continue to guide my approach to growth, leadership, and how I embrace challenges head-on. This isn’t just something I do, it’s a part of who I am.